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THE CREATIVE CODE BLOG

Ideas that move your
business forward.

Fresh perspectives on websites, search and digital marketing.
Explore practical thinking for your next business move.

INSIGHTS & IDEAS

The latest from Creative Code.

4 articles

Thinking. Learning. Moving forward.

What Is YMYL and Why It Matters for Your SEO

If your site talks about health, money, safety, or law, Google is quietly grading it on a different curve than everything else on the internet. That category has a name: YMYL, short for “Your Money or Your Life.” Whether or not you’ve heard the term before, if you write in one of these spaces, it’s […]

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How to Diagnose a Google Algorithm Hit in Search Console

A sudden drop in organic traffic can feel scary, especially when rankings, clicks, and enquiries start falling at the same time. But before calling it a “Google algorithm hit,” you need to check the data properly. Google Search Console is one of the best places to start because it shows how your website is performing […]

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